They want to know where the jobs are, so they can get their people in there quickly. A Dirty trick !!
An agent once explained that with the current state of the market employers want to know whether the job seeker is actively looking for work and not being successful.
On replying that it used to be a trick question to find where the jobs are, she was dumbfounded.So in a way, they may have a point if that's as far as the question goes.
You can reply that yes, you are interviewing elsewhere but you'd rather not tell where, until you hear from the interviewers. You can give a description of the type of company that interviewed you, media,finance and turnover - that should give them some idea of your prospects.
Useful if this is your first job-hunt. If you
have been interviewed
and done your homework
you should know.
They also follow up with a question as to how the interview went and what questions are asked. You can be sure then, that the reason is the first one I gave. Fortunately, this happens only rarely.
regards