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Innovation games: measurable criteria for applying games?

Gian Franco
Ranch Hand

Joined: Dec 16, 2003
Posts: 977

Are there any indicative and/or measurable criteria that you
would use in order to decide whether to use innovation
games or not in a project?

Kind regards,


"Eppur si muove!"
Luke Hohmann

Joined: Oct 05, 2006
Posts: 27
I don't provide any measurable criteria. "Indicative" or "recommended" criteria is discussed extensively. Summarizing a lot of material, Innovation Games are a form of primary, qualitative market research (nb: most "requirements elicitation and gathering" techniques fall into this category of market research). The games are organized around helping you get answers to four key questions:

- What are unmet or unrealized market (customer) needs?
- How do customers use my products and services?
- What goals do customers want to accomplish when using my products and services?
- How should I shape my product for the future?

Regards,<br /> <br />Luke Hohmann | CEO | Enthiosys, Inc. | <a href="http://www.enthiosys.com" target="_blank" rel="nofollow">www.enthiosys.com</a> <br />Innovation Through Understanding<br />cell: (408) 529-0319 | lhohmann@enthiosys.com<br />| Join the Innovation Games Forum: [URL=http://www.enthiosys.com/forumAuthor of "Beyond Software Architecture: Creating and Sustaining Winning Solutions" and<br />"Innovation Games: Creating Breakthrough Products Through Collaborative Play"
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subject: Innovation games: measurable criteria for applying games?
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Welcome Luke Hohmann