? I don't think you need to give the quotes as part of the value unless you want to include the quotes in your comparison. If you want to include the quotes in the value to be compared, do this:
You've been asked once already to change your display name and comply with our Naming Policy. I am asking you politly to please change your display name.
Thanks, I hope that you'll do your part and also continue to be part of this great community.