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SEO and thread titles

paul wheaton
Trailboss

Joined: Dec 14, 1998
Posts: 20494
    ∞

Currently, thread titles are the subject line followed by "([forum name] forum at javaranch)"

Sometimes, this can get really big. Is that a problem?

What should we add? What should we whittle?


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Vijitha Kumara
Bartender

Joined: Mar 24, 2008
Posts: 3817

...Sometimes, this can get really big.

I'm thinking whether it's a good idea to have a limit for the length of a topic? Or from the SEO perspective (which I know very little about ) it might be a bad idea?
Found this which talks about the importance of the"Title" tag.


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Vijitha Kumara
Bartender

Joined: Mar 24, 2008
Posts: 3817

After reading a bit about this found some good articles. Quoting from here.
The <title> should contain the primary keyword phrase for that page and any secondary keyword phrases that we may be targeting.

May be using specific keywords (related to the particular technology) in the title for that content might be helpful.
Jeanne Boyarsky
internet detective
Marshal

Joined: May 26, 2003
Posts: 30130
    
150

Vijitha Kumara wrote:
I'm thinking whether it's a good idea to have a limit for the length of a topic? Or from the SEO perspective (which I know very little about ) it might be a bad idea?

We do have a limit. For example "one fish two fish red fish blue fish" turns into:
http://www.coderanch.com/t/495889/Ranch-Office/one-fish-two-fish-red

In other words, the limit is 5 words.


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Vijitha Kumara
Bartender

Joined: Mar 24, 2008
Posts: 3817

Jeanne Boyarsky wrote:We do have a limit...

Then we don't have a choice anyway
Jeanne Boyarsky
internet detective
Marshal

Joined: May 26, 2003
Posts: 30130
    
150

Vijitha Kumara wrote:
Jeanne Boyarsky wrote:We do have a limit...

Then we don't have a choice anyway

We could change the limit. I was merely pointing out we do have one in response to your suggestion.
kev grant
SEO Wizard
Ranch Hand

Joined: May 02, 2010
Posts: 43
paul wheaton wrote:Currently, thread titles are the subject line followed by "([forum name] forum at javaranch)"

Sometimes, this can get really big. Is that a problem?

What should we add? What should we whittle?



in word, no, its not a problem.

its always been thought that the first 3 words of the title have the most ranking power, although lately that doesnt seem to be as important, I think they've adjusted so that words farther down the title carry more weight, and the front a little less.

yours are ok as-is, but for maximum ranking power the perfect title would really be just the subject line.

but loads of sites have their name etc on the end too. all it does is dilute the relevance from the specific subject, but some argue it helps with the site's "theming" too, so dont stress about this.

with regards to the cutoff limit, you would be better off cutting the latter part off, not the first, especially as Google does in the SERP anyway, so people are never going to see your boiler plate text at the tail end of your title in Google anyway.

as you probably cant or dont want to do that just leave it as it is.

as with all SEO its much more important that your users write good thread titles, than any template changes you make.


paul wheaton
Trailboss

Joined: Dec 14, 1998
Posts: 20494
    ∞

With the forum name added to the title, it seems like that is often part of the search criteria. And JavaRanch has "java" in it which seems like that might also sometimes be part of the search criteria.

kev grant
SEO Wizard
Ranch Hand

Joined: May 02, 2010
Posts: 43
cant comment on the forum name past saying I would be surprised if that were the case much.

and with "java" you're in the top 20 for the word, out of About 221,000,000 results, so you dont need to write it in every inner page title too, they'll carry that ranking power from the domain's authority easily.

 
I agree. Here's the link: http://aspose.com/file-tools
 
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